Audience: Effect Theory 2

 1) Write down a media product for each category of Blumler and Katz's Uses and Gratifications theory and WHY it fits that particular audience use/gratification. The first one is done for you: 


INFORMATION/SURVEILLANCE
Example media product: The Times newspaper
Why audiences enjoy it: It tells audiences important information about politics, the world and more.

PERSONAL IDENTITY
Example media product: K drama on Netflix
Why audiences enjoy it:  The audience normally relate to certain scenes in k dramas,for example they might relate to a character background.

DIVERSION/ENTERTAINMENT
Example media product: The Blue Planet video
Why audiences enjoy it: The audience can escape real life and fantasise  about being in a place that in reality it would never be possible.While watching the Blue Planet i could feel the connection even tho i wasn't there.

RELATIONSHIPS
Example media product: A show 
Why audiences enjoy it: The audience might feel attached to a certain show because they care about one of the characters and they want tho know what will happen to that character in new episodes.

2) Re-watch the clip from Blue Planet above and write a paragraph analysing how elements of the clip offer the audience pleasures or gratifications (use media terminology from Uses and Gratifications theory and the 3 Vs - notes outlined above).

The Audience can feel entertainment pleasure.This is because they can escape reality and be in the place that in reality they can never be or experience it.They can also learn information that they didn't know about the ocean e.g learn about the life of a fish in the ocean and how there are creatures that exist in that ocean that we human don't know about yet.We can also relate to the Vicarious Pleasure because we can experience new things for example the life of a fish.

Comments

Post a Comment

Popular posts from this blog

Demographic

  Demographic classification: Age - 13 Gender -Female Education - School student Social class -lower class Race/ethnicity - Asian Job/profession/earnings - $70,200 Home (city/village/countryside) - City https://www.youtube.com/watch?v=Kc4GiFjRLQo Demographic classification: Age - 16+ Because it includes romance that ages from 16+ might like however it's also includes kidnapping/murdering which creates tense for the audience. Gender -I think it's suitable for both genders.It has romance that females likes It also has action/fighting that males might be interested in.   Education - Its for uneducated people because it has powers and drama in it Race/ethnicity - it's for Asians because its an Asian drama however white/black people might enjoy it as well.
Read more

Video games

1) What were the first video games like? The first video games released had bad graphic quality as technology back then wasn't as advanced.Most games target audience were aimed at men as the producers of most video games were men.Most games contained violence as that what attracted male audience the most. 2) How have video games changed over time? Video games graphic quality changed over time from a blurry low quality to a quality that almost looks like you're watching a movie.Also over time more video games targeted at women started to appear.Such as Lara Croat she was one of the first female lead characters.However she was sexualised  so much that the main target audience was men.  3) What do the most successful games have in common? Answer this in as much detail as you can. Think about audience pleasures - what do people like about playing video games? Most successful games are mainly targeted at men.Although there were some games for women most of the female,most of the ti...
Read more

statement of intent - updated version

My new upmarket lifestyle consumer magazine will be called 'CLIO'. Cover image features a  Nepali  model that just hit her fame and is known worldwide for her work. The magazine is collaborating with her and letting her design her own collection to launch soon. The main story is about a recent interview with the Nepali star to talk about her life as an A lister Nepali celebrity. She talks about shows she attends as a model such as Paris fashion show and a ball held by the Queen only for the upper class to attend. She also talks about the struggle of an Asian Nepali women in the upper class industry. Cover lines: Features talks about Nepali model Aastha  as well as other news that the audience can expect to read about. For example my first cover line talks about the Paris fashion and the clothes featured being high quality and are clothes only the upper class will be able to afford. Colour scheme: The main colour of the magazine cover is an appealing shade of pur...
Read more