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Showing posts from March, 2023

Marcus Rashford

 Language 1) Make two lists - one of website conventions used on Marcus Rashford's official website and one of social media conventions found on Rashford's Twitter or Instagram pages.  Website:On Marcus Rash ford website he promotes his brand as well as promoting others brands to build an image for himself.There are tons of videos that show his successful football  career Twitter:On Marcus twitter he replies to fans to keep them loyal and post images related to his brand and football career. 2) How does his website promote the Marcus Rashford brand? His website promote his brand by showing him wearing the the brand as well as the name of the brand is shown. 3) What is the first page you see when you visit Marcus Rashford's website and how does this promote his brand and good causes? The first page is a picture of Marcus Rashford not showing him as a footballer but as a powerful man through his body language and camera angle.This promote his good actions by givin...
  1) What years did YouTube, Twitter and Instagram launch? YouTube -2005 Twitter - 2006 Instagram - 2010 2) What is the definition of an influencer? A person that influences people into doing/buying something . 3) Give an example of an influencer and how many followers they have. Try and add some additional information, brand associations or other statistics if you can. Zoella has 12 million subscribers on YouTube. Zoella has her own brand called Zoella beauty. Zoella made the biggest amount of sales for a first novella debut. 4) How big is the influencer industry according to the article? They describe the industry as very big.   By the end of 2019, the influencers marketing industry was worth some $8 billion a year. One recent report by Insider Intelligence predicted that it would grow to $15 billion globally by the end of 2022   5) What are the problems associated with being an influencer? Receiving hate comments if you do not fit in the life of a typical inf...

Exam Question

  0 4 ‘Gender representation in video games is fair and balanced.’  How far do you agree with this view? Your answer should refer to Kim Kardashian: Hollywood and Lara Croft Go I somewhat agree with this view. In Lara Croft Go It may seem fair as she was the first female protagonist.She is intelligent,butt kicking,gun wielding and a powerful women which subverts female stereotype in video games.She explores the ruins of ancient civilisation in the amazon jungles and fights the  villains on her own.However the problem is with her design.Lara Croft is extremely sexualised and her body features are exaggerated to appeal to the target audience .Tomb Raider believed in the stereotype against women disliking actions games as a result he only expected male audience to play Lara Croft Go.The treatment between female protagonist compared to male protagonist is unequal as companies wouldn't design male characters the same way. Lara Croft Go narrative is ver...